形变的力量——重构书籍形态的视觉秩序
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摘要
重构书籍形态的视觉秩序,旨在颠覆书籍原有的理性主义模块化、标准化设计模式,运用"形变""仿像""书雕"等一系列设计方法寻找书籍新的形式机遇,探索出纸质书全新的形态组织和奇异的形式变化。其形变的着眼点多聚焦于书籍形态独特、外形诡谲、视觉震撼等方面,从而建立起造型新颖、制作精良、物华工巧的个性化书籍审美新秩序。
The purpose of reconstructing the visual order of book form is to subvert the original rationalistic modularized and standardized design patterns of books,and use a series of design methods such as " deformation", " imitation" and " book carving" to find out new form opportunities for books,explore the new form organization and strange deformation of paper books. The deformation of paper books is to focus on the unique form,strange appearance,visual shock and other aspects of books,so as to establish a new aesthetic order of personalized books marked by novel modeling,excellent workmanship and careful material selection.
The purpose of reconstructing the visual order of book form is to subvert the original rationalistic modularized and standardized design patterns of books,and use a series of design methods such as " deformation", " imitation" and " book carving" to find out new form opportunities for books,explore the new form organization and strange deformation of paper books. The deformation of paper books is to focus on the unique form,strange appearance,visual shock and other aspects of books,so as to establish a new aesthetic order of personalized books marked by novel modeling,excellent workmanship and careful material selection.
引文
[1]Jost Hochuli,Robin Kinross. Designing books:practice and theory[M]. London:Hyphen Press,1996.
[2]Richard Hollis. Graphic Design:A Concise History[M].1994.
[3]王受之.世界现代平面设计史[M].北京:新世界出版社,1998.
[4]〔美〕鲁道夫·阿恩海姆著,滕守尧译.艺术与视知觉[M].北京:中国社会科学出版社,1984.
[5]吕敬人.书艺问道[M].北京:中国青年出版社,2006.
[6]戴维·哈维著,闫嘉译.后现代状况[M].北京:商务印书馆,2003.
[2]Richard Hollis. Graphic Design:A Concise History[M].1994.
[3]王受之.世界现代平面设计史[M].北京:新世界出版社,1998.
[4]〔美〕鲁道夫·阿恩海姆著,滕守尧译.艺术与视知觉[M].北京:中国社会科学出版社,1984.
[5]吕敬人.书艺问道[M].北京:中国青年出版社,2006.
[6]戴维·哈维著,闫嘉译.后现代状况[M].北京:商务印书馆,2003.