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六西格玛管理提升移动通信行业数据业务水平方法研究
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摘要
随着社会结构及企业信息化技术的不断发展,六西格玛管理方法在实际运用中也存在亟待解决的问题。一方面,金融、电信、电子商务等服务业的蓬勃发展,使得质量管理的思想不能只停留在传统的制造业。服务业以客户为中心,提升服务质量成为企业间竞争的有力手段。六西格玛管理面临着如何更好的应用于服务业的问题;另一方面,面对企业积累的大量数据,六西格玛管理面临着如何有效处理大量复杂数据的问题,而数据挖掘是从大量的、模糊的数据中,提取隐含其中的有用的信息和知识的过程。
     本文正是在这种背景下,研究了如何利用六西格玛管理帮助电信行业提升业务水平的问题。
     首先,研究了六西格玛运用于服务业的可行性、必要性及可能存在的挑战。
     其次,系统的研究了数据挖掘技术与六西格玛管理方法的共同特征,阐述了六西格玛管理中使用数据挖掘技术的可行性。
     再次,研究了六西格玛管理与数据挖掘技术的过程整合。主要侧重于在六西格玛管理DMAIC模型的测量及分析阶段使用数据挖掘技术。
     最后,通过对一个实例的研究,将数据挖掘中的多元回归分析及关联规则挖掘两种方法运用到六西格玛管理中,对整合的理论及方法进行了论证。
Along with the social structure and the enterprise informationization technology's unceasing development, the six sigma management also has problems that awaits to be solved urgently in the actual utilization. On the one hand, service industry such as finance, telecommunication, electronic commerce develops vigorously. It makes the quality control break out the traditional manufacturing industry. Service industry take the customer as the center, the promotion of service grade becomes the powerful method in which the enterprise competes with others. It makes us to face to such an issue as how to use six sigma in the service industry; On the other hand, because of corporation's large amounts of data accumulation, it produces another problem that how Six Sigma management to deal with a multitude of complicated data effectively. Data mining is a process that can find useful information and knowledge from the large, fuzzy data.
     Under this background this paper studies how to use Six Sigma management to help the telecom industry to improve its operational levels.
     First, it studies the feasibility, necessity and challenges of the application of Six Sigma in service industry.
     Second, it studies the common feature between data mining technology and Six Sigma management. It elaborates the feasibility of Six Sigma management on the use of data mining technology.
     Third, it studies the integration of Six Sigma management and data mining in processes. It mainly focuses on using data mining technology in measurement and analysis stages of DMAIC model.
     Finally, applies the multiple regression analysis and correlation rules to the SixSigma management and verifies the theory and methods of integration in a real case.
引文
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