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管理学习的过程模型:基于苏宁的案例研究
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  • 英文篇名:A stage-based model of managerial learning:The case of Suning
  • 作者:张娜娜 ; 谢伟 ; 格佛海
  • 英文作者:ZHANG Na-na;XIE Wei;GE Fo-hai;School of Economics & Management,Tsinghua University;China Everbright Group;PBC School of Finance,Tsinghua University;
  • 关键词:管理学习 ; 过程模型 ; 案例研究 ; 苏宁
  • 英文关键词:managerial learning;;a stage-based model;;case study;;suning commerce group Co.,Ltd
  • 中文刊名:KXYJ
  • 英文刊名:Studies in Science of Science
  • 机构:清华大学经济管理学院;中国光大集团;清华大学五道口金融学院;
  • 出版日期:2019-02-15
  • 出版单位:科学学研究
  • 年:2019
  • 期:v.37;No.238
  • 基金:国家自然科学基金资助项目(71372051,71672096);; 中国博士后科学基金面上项目(2017M620810)
  • 语种:中文;
  • 页:KXYJ201902015
  • 页数:10
  • CN:02
  • ISSN:11-1805/G3
  • 分类号:101-110
摘要
管理能力是企业竞争优势的重要来源,现在普遍认为企业通过管理学习能够获取先进的管理技术、推动管理水平的提升,但关于管理学习的具体过程还鲜有研究。本研究以苏宁云商集团为例,通过案例研究揭示了管理学习的动因以及学习过程中的内容选择、路径选择、网络构建三大核心问题。研究表明:(1)管理升级的困境是管理学习的关键动因;(2)企业可以通过参观和考察优秀企业、借助外部专业机构辨别学习内容,降低信息不对称性;(3)企业应该根据管理知识的属性、嵌入性及企业积累的知识基础等特征选择恰当的学习路径;(4)多元的内外部学习网络能够为企业提供异质的知识来源,从而降低信息不对称性,同时这也是内外部学习代理人的重要来源。
        Management capability is an important source for firms to build their competitive advantages. Although firms can gain access to modern managerial techniques and upgrade their management capabilities through managerial learning,there are few studies concerning about managerial learning processes. Taking Suning Commerce Group Co.,Ltd as an example,the study explored key issues related to its managerial learning process: motivations of managerial learning,learning contents,learning mechanisms,and learning network-building. The study has following conclusions(1)The dilemma of management upgrading is the driving force for managerial learning;(2)firms can reduce information asymmetry through visiting leading-edge firms and cooperating with professional institutions;(3) firms should choose learning mechanisms based on attributes and embeddedness of managerial knowledge;(4)embedding in a diverse learning network,firms can get heterogeneous knowledge which is useful for reducing information asymmetry,meanwhile act as the main source of high-quality leaning agents for firms.
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